Making Multichannel Work: 10 Essential Tactics for a Successful and Seamless Retail Strategy


In this report, we distill the essence of the work that multi-channel retailers need to do to provide the best customer experiences and the best way to go about doing it.

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Customers are more connected now than ever before, which raises the stakes for multi-channel retailers.  Now, they need to become truly connected, to provide customer experiences that can live up to some pretty high expectations. The result is a list of ten insights, all initiatives that smart multi-channel retailers need to take on. We also asked a roundtable of retail thinkers to talk about where the biggest opportunities lie for retailers in this brave new world – and where are the pitfalls to avoid.

  • Find out how to make the multichannel retail experience effortless for shoppers.
  • Learn how integrating data can improve the connection you make with your customer.
  • Hear from the experts what big mistakes to avoid when tackling multichannel.

See Table of Contents