Pizza Marketplace Industry Report 2012


More than 65 charts, graphs and data points show where the pizza industry is today, and where it is going tomorrow.

SKU: FSD024 Categories: ,


Our annual survey of 150 pizza executives and operators dives deep into the challenges and trends that are impacting the segment. This report covers commodity and pricing strategies, menu trends, franchise financing, marketing, online and mobile ordering and more.

Among the questions asked in this exclusive survey:

  • Have your prices increased, decreased or stay the same?
  • What have your biggest menu changes been?
  • What toppings, drinks and desserts have been most successful for you?
  • Do you offer gluten-free options?
  • What are your most effective ways of acquiring new customers, as well as maintaining relationships with current ones?
  • Which advertising media are most effective for you?
  • How are you using social media?
  • Does your operation include food trucks?

More than 65 charts and graphs, plus expert commentary, make this a must-own for any operator. Purchase and download your copy today!