The Self-Service Innovation Summit, being held Dec. 14-16 in Hollywood, Florida, will explore ‘Phygital: Where Physical and Digital Intersect,’ in a panel talk on Dec. 15.

In a retail marketplace where consumers want to shop wherever and whenever they please, brands need to offer a variety of purchasing touchpoints, including self-order kiosks, in addition to online and traditional stores.

Hence, the future of retail can best be described as “phygital,” a blending of the traditional physical and the emerging digital channels.

The Self-Service Innovation Summit, being held Dec. 14-16 in Hollywood, Florida, is addressing the issue in a panel session, “Phygital: Where Physical and Digital Intersect,” at 10 a.m. on Dec. 15, in which experts will explore what brands are doing next to innovate their phygital customer experiences.

Panelists include:

  • Rob Bence, director of digital technology of United Airlines.
  • Rebecca Faulconer, president of Retail Automation Consultants.
  • Tom Ferguson Jr., founder and CEO, Rise Southern Biscuits & Righteous Chicken.
  • Alejandro Rodriguez, founder and CEO, Pharmabox.

To register for the summit, click here.

About Networld Media Group

Founded in 2000, Networld Media Group is a leading business-to-business (B2B) media communications company specializing in digital media, associations and events in the tech, banking, retail and food service industries. Online properties include,,,,,,,, and Annual events include the Fast Casual Executive Summit, the Restaurant Franchising & Innovation Summit, the Bank Customer Experience Summit (BCX), the Interactive Customer Experience Summit (ICX) and the Self-Service Innovation Summit.

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